Are you a Jack (or Jane) of all trades? Or what’s now often referred to as a “multi-passionate” person or multi-passionate entrepreneur? That’s me too, and for a long time, I thought it was a bad thing. So many people (parents, teachers, successful friends) asked me why I can’t just focus on one thing? Why do I need to explore more interests, earn more certifications, pivot in my business when I can just focus on doing one thing really well and make a ton of money? First of all, that’s not necessarily realistic–but second of all, it’s just not my nature. And if you’re reading this, I’m guessing it’s not in your nature too. So today I want to celebrate us multi-passionate entrepreneurs and people, because what I’ve come to figure out is that there are a LOT of good things about being like us.
If you are a multi-passionate entrepreneur, I’m sure you can attest to this: when someone asks you “What do you do?” It’s really hard to give a simple answer.
When I was in both nutrition school, and when I studied marketing, branding, and even PR later on, I was asked to give my “elevator pitch,” which is typically an introductory statement that is typically given in one minute or less, to tell people what I do. And like many other people, I was really tripped up with that, because it’s not easy to say everything that I do. I can’t exactly say “I’m an author, blogger, holistic skincare entrepreneur, skincare formulator, skincare educator, herbalist, Reiki practitioner, health coach, aesthetician, metaphysical minister, qi gong practitioner, speaker, mentor, intuitive, skincare business and marketing coach, copywriter, editor, and curriculum developer.” Not if I want the conversation to continue beyond “What?” or “Oh, that’s nice” (with a glazed over gaze).
I was able, years and years later, able to narrow it down to holistic skincare entrepreneur. OK fine, sometimes I get a little more descriptive, and I say holistic skincare coach, educator, formulator, and author. Those are all different descriptors of what I do. But really, my main thing is holistic and integrative skincare, and I run two businesses that serve people in that world.
But my multi-passionate entrepreneur self didn’t want to be pigeonholed.
Luckily, In that holistic skincare realm–which of course is part of the beauty, wellness, and health health industries–there are all sorts of different offshoots in which holistic skincare can spring into, which is a really good thing, because multi-passionate entrepreneurs tend to get bored easily! If this is you, you know what I mean.
Now, there are certainly some entrepreneurs who find their one thing, and they love that thing enough that they make a whole lifelong career out of it. And that is amazing if that’s you. That’s just not me.
Skincare is my thing now, and it probably always will be my main thing, because I keep coming back to it. That’s how I know that the way I’m meant to deliver my life’s purpose in this world. Whatever that “big plan” is, it’s through skincare. I just had to figure out what within skincare I wanted to do and how I wanted to do it.
And before I got to this point, I was one of those people who took a really long time to figure out what I wanted to do when I grew up. And I hear this from a lot of people who have their own businesses now as well. So I’m just going to tell you a little bit about how I got here.
But before I do that, I wanted to tell you that I now offer a free class called Skincare Business Crash Course. If your multi-passionate entrepreneurial spirit has an inkling of desire for starting a skincare business, or if you already have a business in the skincare world, and you want to see what else you can do with that that might include custom formulation, or having your own signature skincare brand, I can help you with that. Register HERE.
Back to the story of how I became a multi-passionate entrepreneur.
I want you to know that if you are a multi-passionate entrepreneur, it’s great. You’re perfect just the way you are. You don’t have to only focus on one thing, and feel like you’ll never be able to experience all of these amazing other things that you’re interested in and you’re passionate about in your life.
It’s really OK to have a lot of things that you love doing; but the biggest pitfall that I’ve seen, that I’ve observed from other multi-passionate entrepreneurs in my life, both friends and family members, as well as some things that I experienced in the earlier stages of my business, is that it can be a little bit distracting. When you find yourself getting bored with one thing and then moving on to another thing, you spread yourself really thin. It might seem like a lot gets done, but it doesn’t always get done effectively, well, efficiently, or cost effectively.
I tell the whole story of some of the challenges I experienced as a multi passionate person in this video:
Click HERE for a list of things I wish I knew before I started my businesses.
The moral of the story is that I found ways to infuse all of my loves–all of my passions–into my two businesses. They don’t always show up in the same ways, and I am sensitive to the fact that people come to me from diverse backgrounds–but I feel that as women, connecting with the Divine creatrix within is something that is so needed in today’s white male-dominated world.
Being a multi-passionate entrepreneur has helped me create a beautiful life.
Both my businesses are doing very well. And, I’m a mom. I have two girls who are amazing. They’re 13 and 10, and they’re ballet dancers, and one of them I actually homeschool. I actually am able to make time for all of that. I have time for these incredible growing businesses, which are like two other children in my life. But I also have time to be a very present mom for both my kids. I have time to be a very present wife for my husband. I have time for my pets and for my volunteer work. And I also do ballet myself, and I have time for that. I make time for it.
I think that being a multi-passionate entrepreneur is fantastic, because it makes you really good at multi-tasking. It makes you really good at coming up with quick solutions, and making strong connections that might not makes sense to everyone. But when you draw from different strengths that you’ve accumulated through all of these interests, and you’re able to unite them, it makes your thing really special and unique. And it makes you able to offer something that other people just can’t, because it is uniquely yours.
So if you are a multi-passionate entrepreneur, pat yourself on the back. Hug yourself. Because you’re awesome.
You have all of these incredible, incredible strengths and talents and interests and messages that you’re just dying to share with the world. And they’ve been sent to you for a reason. You’re the one who’s meant to deliver them.
But what I want to encourage you to do, instead of getting a little bit distracted and jumping around and having that butterfly shiny object syndrome, instead of just hopping from one thing to the next to the next to the next, see how you can connect them. See how you can make them a logical path. And see how all of these things can be your toolbox.
Are you a multi-passionate entrepreneur too?
I’d LOVE to know how you nurture all of your interests and how they enrich your business. If it’s something you find challenging, I’d love to hear about that too. Please share in the comments below!